TRU NIAGEN
Art direction and full brand development of product deliverables for both print and digital advertisements, with a strong focus on brand strategy and creative execution. Develop and implement visual brand identity system for execution in all marketing platforms — style guide and brand book development, art direction of product photography, creative collaboration in strategic partnership initiatives, and day-to-day in-house marketing creative support.
Brand Library Content Creation, Photography Art Direction, Asset Management
Brand Book, Brand Identity, Brand Stewardship
Brand Collateral (Brochures, Marketing Inserts, Hangtags)
TruNiagen x GOOP (Strategic Partnerships)
Landing Page (Educational)
Lead Generation Landing Pages (A/B testing)
Landing Pages (Audience Segments)
Facebook Interactive Carousels (A/B Testing)
Packaging (Product Development & Final Production)
